Entrada Termo tópico

Número de registros usados em: 1

001 - CONTROL NUMBER

• control field: 15060

003 - CONTROL NUMBER IDENTIFIER

• control field: BR-ReIFE

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20250822145348.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 250822|| aca||babn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: BR-ReIFE

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: Neuromarketing

450 ## - SEE FROM TRACING--TOPICAL TERM

• Topical term or geographic name entry element: Neuro-marketing

550 ## - SEE ALSO FROM TRACING--TOPICAL TERM

• Topical term or geographic name entry element: Marketing
• Control subfield: g

675 ## - SOURCE DATA NOT FOUND

• Source citation: BN 22/08/25.

680 ## - PUBLIC GENERAL NOTE

• Heading or subdivision term: Usado para obras que tratam do marketing baseado em pesquisas que usam a tecnologia da neurociência, como a imagem de ressonância magnética, para medir as respostas à publicidade, a mensagens relacionadas a marca e outros estímulos de marketing.

750 #4 - ESTABLISHED HEADING LINKING ENTRY--TOPICAL TERM

• Topical term or geographic name entry element: Neuromarketing