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Visualização MARC
- Marketing de relacionamento
Entrada Termo tópico
Número de registros usados em: 1
001 - CONTROL NUMBER
- control field: 5443
003 - CONTROL NUMBER IDENTIFIER
- control field: DLC
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20200904114332.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 960507d| anannbab| |a ana ||| c
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
- LC control number: sh 96005326
040 ## - CATALOGING SOURCE
- Original cataloging agency: Uk
- Transcribing agency: DLC
- Modifying agency: DLC
053 ## - LC CLASSIFICATION NUMBER
- Classification number element--single number or beginning number of span: HF5415.55
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing de relacionamento
550 #0 - SEE ALSO FROM TRACING--TOPICAL TERM
- Control subfield: g
- Topical term or geographic name entry element: Marketing
550 #0 - SEE ALSO FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Relação com o cliente
- Control subfield: n
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: Stone, M. Relationship marketing, 1995.
670 ## - SOURCE DATA FOUND
- Source citation: ABI-Inform.
670 ## - SOURCE DATA FOUND
- Source citation: LC database, 7 May 1996
- Information found: (Relationship marketing)
680 ## - PUBLIC GENERAL NOTE
- Explanatory text: Here are entered works on establishing successful, ongoing relationships between the suppliers and buyers of goods and services.
750 #0 - ESTABLISHED HEADING LINKING ENTRY--TOPICAL TERM
- Topical term or geographic name entry element: Relationship marketing



